Secure a rare development opportunity in the highly sought-after Soi 102 area of Nong Kae, Hua Hin. This 400 square meter (100 Square Wah) residential land plot is perfectly positioned for a custom-built private villa or a high-yield investment property. Located just 2 minutes from the Bluport Resort Mall, the site offers a strategic balance of central urban convenience and neighborhood tranquility. Key Property Details Price: 3,500,000 THB Land Size: 400 m² (100 Tw) Title Deed: Chanote (Full Title) Status: For Sale Zoning: Residential building plot Utilities: City water and electric connections already onsite Prime Location and Connectivity The plot is situated in a established residential pocket of Soi 102, known for its rapid appreciation and proximity to Hua Hin’s core lifestyle hubs. Shopping: 1.8 km to Bluport Shopping Mall and 2.8 km to Market Village. Beach Access: 2.4 km to the nearest white sand beach. Healthcare: 2.5 km to Bangkok Hospital Hua Hin. Leisure: 3.2 km to Cicada and Tamarind Markets, and 3.5 km to Vana Nava Water Jungle. Golf: Close proximity to world-class courses including Pineapple Valley and Banyan Golf Club. Development Advantages Building on this specific plot offers several technical and environmental benefits for future homeowners. Flood-Free Zone: The area is naturally elevated and has no history of flooding. Privacy: Located on a small, quiet, no-thru street, ensuring minimal traffic and enhanced security. Infrastructure: Ready-to-build status with immediate access to municipal services. Investment Potential Soi 102 remains one of the most active markets for rental villas and holiday homes in 2026. The 400 m2 size is ideal for a 3-bedroom pool villa, which currently commands strong demand from both the expat community and long-term digital nomads.